Web money

The web accessibility startup has shown itself to be ‘ready and willing to lead’ after Series B raises $38 million in new funding

A frequently recurring character in this column’s accessibility-centric storyline, Palo Alto-based web accessibility startup Obvious Thursday announced a successful round of venture capital funding. In a statement released todaythe company announced it had secured $38 million in Series B funding.

The new round was led by venture capital firm Insight Partners and included participation from other venture capital firms such as Microsoft M12, BGV, Capital One Ventures and Engineering Capital. Evinced has raised $57 million in total funds to date.

Evinced is dedicated to the mission of making the web a more accessible place for everyone, regardless of ability. The company creates tools like checkers to help developers make sure their websites are as accessible as possible. Awareness of accessibility in general has grown exponentially as the world continues to bog down amid the pandemic, but that doesn’t necessarily mean companies — tech or otherwise — always know What do and How? ‘Or’ What to do it. As the need for accessibility is always present, so is the need for education. It’s important to continually teach people what to look for by giving them tools like Evinced. In an interview with me last month, the company’s founder and CEO, Navin Thadani, expressed optimism about the industry’s progress, saying in part that “the world is closer to making technology accessible than people don’t think so”.

The new bag of money helps Thadani and his team take their mission even further.

“We started Evinced because we wanted to create accessible code for our projects, but we just couldn’t find the tools to practically do that. [It] It wasn’t a complete surprise when we launched our first wave of tools last year that the response was overwhelmingly positive,” Thadani said in a statement. “That said, this new round of funding allows us to take everything to the next level. We have big plans in store, not just for mobile accessibility, but to make accessible development radically easier for our customers. As the pandemic has made everyone more reliant on technology, all of this couldn’t come at a better time for consumers as well. There are approximately 2 billion people who need better access to technology. We are ready and willing to lead this file, and this mission begins now.